Entrepreneurs always pitch their idea as ‘the X of Y’, so this is going to be ‘the Microsoft of food.’ And yet disruptive innovations usually don’t have that character. Most of the time, if something seems like a good idea, it probably isn’t.

Meaning

At its core, the quote expresses a belief about life. It implies that life unfolds in unexpected ways, and invites reflection on we stay open to change.

Theme

The theme of life appears frequently in reflections and literature. People return to it because life affects every decision we make. Quotes on this topic often remind us that every stage of life offers lessons.

About the Author

A number of familiar sayings are associated with Eric Ries. This one stands out due to its focus on life.

Style and Structure

Its structure relies on concise language. By applying contrast, the quote delivers a clear and strong message.

FAQ

What does this quote mean?
life unfolds in unexpected ways.

Why is it popular?
It speaks clearly about life, making it widely relatable.

How can it be applied?
It encourages us to we stay open to change.