The real killers in the business world aren’t the ones who aim for the top, it’s the ones who aim for two notches below the top.

Meaning

This quote can be read as an insight into life. It often revolves around the belief that life rarely follows a perfect plan and adaptability helps us grow.

Theme

Many memorable quotes revolve around life. The theme resonates widely because people seek purpose and clarity, reinforcing that being present enriches experience.

About the Author

The quote is attributed to Doug Coupland, whose words are often shared for their simplicity and clarity. Many readers connect their sayings with themes like life.

Style and Structure

The phrasing is minimalistic, using contrast to focus attention on the core idea.

FAQ

What is the message?
life rarely follows a perfect plan.

Why is it shared?
It captures a universal truth about life.

What can we learn?
we stay open to change is an important part of daily life.