Never write an advertisement which you wouldn’t want your family to read. You wouldn’t tell lies to your own wife. Don’t tell them to mine.

Meaning

At its core, the quote expresses a belief about life. It implies that every moment carries its own meaning, and invites reflection on we focus on the present moment.

Theme

Reflections on life reveal how universal the theme is. It resonates since life affects every decision we make and teaches that every stage of life offers lessons.

About the Author

A number of familiar sayings are associated with David Ogilvy. This one stands out due to its focus on life.

Style and Structure

Its rhythmical and compact form uses contrast to strengthen the statement.

FAQ

What is the message?
every moment carries its own meaning.

Why is it shared?
It captures a universal truth about life.

What can we learn?
we focus on the present moment is an important part of daily life.